#negócios #cultura #impacto 

Kanna Coin: discover the first Brazilian Flexible DAO focused on cannabis and crypto

Startup combines blockchain technology with hemp to boost sustainability and helps Cannabis producers provide visibility into their operations.

04/Dez/2023 - Scale Press - São Paulo - Brasil

There will be a Live to explain a little about the project on Wednesday, 12/13/23, at 7pm. To participate, it is necessary to participate. only register here at this link:

https://web.kannacoin.io/kanna- surfguru

Keeping an eye on a market that should reach US$105 billion by the end of the year. 2026, according to a 2021 study by Prohibition Partners, Luis Quintanilha, former CMO of Gama Academy, created Kanna, a pioneering company in uniting the promising câ market We use blockchain technology (decentralized database that allows the transparent and immutable sharing of information). Hemp, a plant from the Cannabis family that contains a maximum of 0.3% tetrahydrocannabinol (THC), an active ingredient that causes psychoactive effects, compared to those of 30% THC found in Marijuana, is; Considered by experts as the plant of the future. 

This is because the plant absorbs more CO2 per hectare than any other known crop, with its tow being able to be used in paper production, reducing as well as the deforestation of trees. “Our goal as a company with ESG at its heart is to: combine the environmental (E) and socioeconomic (S) impact of hemp, with the transparency and Governance of Blockchain (G), being an alternative for people who want to act for climate change&rdquo ;, explains Luis Quintanilha, CEO of Kanna.

KNN Token

The first Brazilian flexible DAO focused on cannabis was born to generate positive socio-environmental impact using blockchain, being an alternative for people who want to act to combat climate change. "We believe that investing in profitable areas such as cannabis and cryptocurrencies is the best option. an opportunity to generate impact and help the sector. KNN is It is a digital asset that serves as a means for people to participate in the process of auditing crops through Blockchain", explains Luís Quintanilha, founder of the company.

Community members use KNN tokens to act in the process of validating information provided by cannabi growerss, the result is; a certificate that provides reliability and transparency to producers' activities, promoting integrity and sustainability in the sector.

Who owns it? KNN tokens will be able to  use them to access closed groups on the company's discord through validation via wallet or email to obtain exclusive benefits on Kanna's partner network, participate in strategic discussions about ESG, Cannabis, Blockchain and other topics of interest to the group, in addition to having access to exclusive prizes and NFT certificates. In the future, members will be able to offset their environmental footprint through platform mechanisms. 

Through the use of blockchain technology, Kanna provides a digital product that guarantees transparency, traceability and immutability in the monitoring process impact generated by cultivation operations.

Cultivation certification platform for Cannabis producers

Due to cIn the illegal Cannabis trade, the reliability of the players in this market ends up being questioned in relation to important points in their logistics chain, such as the import of the seed, sale of the product, production partners ;o, etc. To provide transparency for the cultivation operation, the startup has a certification platform which allows producers to give visibility to the operation to the public and evaluate whether or not the producer has a crop based on regenerative and responsible agriculture.

The certification generates a document that verifies the practices used in the production chain and allows the producer to place a sustainable cultivation seal on your website and other communication channels. The seal will carry to a cultivation project page containing key information related to cultivation. company regulations: products, practices, logistics and results generated by the process report, helping to ensure reliability in the operation.

In addition to Luis Quintanilha, to boost the company, Kanna has on its team the partner & COO Natália Garcia, former risk director at FoxBit; Gastón Lepera, international consultant on Cannabis regulatory affairs in Latin America and pioneer in Cannabis regulation in Uruguay; Emílio Figueiredo and Ricardo Nemer, leading lawyers of Cannabis Law in Brazil and founders of the Legal Network for the Reform of Drug Policy, Sinapse Social and Socio & Kanna's Web3 Advisor Robson Harada, CMO of Mercado Bitcoin. 

About Kanna

Kanna is; It is a community that encourages sustainable and regenerative agriculture practices through a platform that audits the Cannabis production chain. In addition to absorbing more CO2 per hectare than any other known crop and having a high phytoremediation capacity, hemp tow can be used in paper production, eliminating the need for cutting trees. Led by Luis Quintanilha, former CMO of Gama Academy, Kanna also has Partner & COO Natália Garcia, former risk director at FoxBit; Gastón Lepera, international consultant on Cannabis regulatory affairs in Latin America and pioneer in Cannabis regulation in Uruguay; Emílio Figueiredo and Ricardo Nemer, leading lawyers in Cannabis Law in Brazil and founders of the Legal Network for Drug Policy Reform, Sinapse Social, Partner & Web3 Advisor by Kanna Robson Harada, CMO of Mercado Bitcoin.

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